Price is nice, but it's not everything

Online shoppers love Shein's and Temu's low-cost products but increasingly dislike their quality.


Reporter Katishi Maake highlights some of the issues surrounding the Chinese e-commerce giants in Retail Brew. The retail publication featured data from HundredX showing shoppers feel Shein's and Temu's products are slipping in value and quality. Purchase Intent fell 8% for Shein and 14% for Temu over the past six months, indicating customers may be souring on the brands.

Check out HundredX’s recent analysis on fast fashion trends to view more information on Shein and Temu.

Crowd-Powered Business Advantage


Leveraging the power of The Crowd, HundredX continuously monitors consumer perceptions, providing businesses with essential information to maintain their market position. We tap into real consumer feedback to understand industry trends like fast fashion, as one example. With our extensive coverage of 80+ industries and 3,000+ brands, we analyze the collective opinions of everyday customers to uncover what really matters to them. Moreover, we evaluate how their priorities influence purchasing decisions and attitudes toward businesses. These insights empower business leaders to craft customer-focused strategies and gain a competitive edge in their markets.


Please contact our team for a deeper look at HundredX's quick, fast, casual restaurant data, which includes more than one million pieces of customer feedback across 182 QFC brands.

Share This Article

17 Apr, 2024
Brown liquor is having a moment
23 Jan, 2024
Price hikes became a hot topic in the streaming wars over the last year, with nearly every major platform increasing prices during 2023. Netflix has frequently made headlines due to another round of price hikes in October, becoming the first streamer to charge over $20 per month for its premium option. It also began cracking down on password sharing. The series of changes has led Netflix’s Usage Intent to drop the most of any streaming platform in both the last three months and versus a year ago. Ahead of streaming earnings this week, we share insights from “The Crowd” of real Netflix and streaming industry customers. Analyzing more than 100,000 pieces of customer feedback across 23 video streaming services since December 2022, we find: Netflix’s Usage Intent 1,2 fell 8% year-over-year and 3% over the last three months. The streaming industry overall fell by 4% and 2%, respectively . Amazon Prime Video, Hulu, and Max were the only streaming services where Usage Intent did not fall more than 1% during the final 3 months of 2023. Usage Intent trends were the worst with young streamers, who are presumably the most price sensitive . From September 2023 to December 2023, Industry Usage Intent fell by 4% for 18–29-year-olds, compared to -3% and -1% for 30-39 and 40-49 years old. Usage Intent actually improved by 1% for customers 50+ years old. Netflix customers’ perception 3 of Price fell 15% in the last 3 months, the second worst in the industry only behind a 16% drop for Disney+ . The entire streaming industry had a 10% decline. Netflix customers’ perception of its subscription options has fallen more than the major platforms, with a 10% drop over the last 3 months and a 15% drop since December 2022. Netflix lags behind most peers on customer satisfaction with its Programming Quality, a possible indication Netflix’s investments to grow its content library is not enough given its premium price.
22 Jan, 2024
January may be dry, but the rest of the year isn’t. While drinkers worldwide participate in Dry January by staying sober throughout the month, the average drinker isn’t planning to change their longer-term drinking habits. We’ve found aggregate Consumption Intent ¹, ² which measures if people plan to drink more, less, or the same over the next year, didn’t change from December to January over the last three years. This lack of movement indicates that while some drinkers may be taking a break in January, they aren’t planning to cut back on drinking for the rest of the year. We have seen some notable recent trends. Examining 80,000 pieces of feedback from the past year across 68 popular alcohol brands, we find: Age makes a difference: Alcohol Consumption Intent as of mid-January has remained relatively stable for drinkers under 40, while it has increased year-over-year for drinkers over 40. Wine (+3%) is up the most year-over-year, ahead of beer and hard seltzer (both flat), although wine has fallen slightly in recent months. Brown liquor is having a moment. Since the summertime, rum and whiskey are up in Consumption Intent while vodka and tequila are flat or down. However, rum’s Consumption Intent is starting to fall again after a late summer, early fall surge.
Share by: